Blog : Squishy

We Shall Call It Squishy

We Shall Call It Squishy

What is this red, jellyfish adorned cider you ask? In the fall of 2014 we first conjured this freakishly delicious Michigan apple and cherry cider and we decided then, without any hesitation that we shall call it Squishy and it will be ours and it will be our favorite cherry cider! Fermented with only the brightest crimson orbs from our friends at King Orchards, Squishy is now available to you just in time for cherry season.

Squishy (6.3% ABV) is a semi-sweet cider made with Michigan cherries. Ruby red in color with appealing sweet and sugary aromatics, this cider’s initial flavors of dark fruit shift toward a bold tartness that dries the palate between tastes.

As natives of cherry country, we’re proud to bring you the ONLY cherry cider worth sippin’ this summer. With the National Cherry Festival just around the corner (another fantastic reason to pay us a visit in the Northwest corner of the mitten), we’re stoked to say that Squishy is now headed to taps and coolers in Michigan, Pennsylvania, Ohio, Indiana, Illinois, Wisconsin, and Colorado.

Taste the fruit of the season this week with a pint of Squishy!

Starcut Ciders Celebrates Two Years and Gains Title of 3rd Largest Cider Maker in MI

Starcut Ciders Celebrates Two Years and Gains Title of 3rd Largest Cider Maker in MI

Starcut Ciders, a craft cider brand produced by Short’s Brewing Company, is celebrating two years handcrafting hard ciders this month. Launched at the Short’s Brewing Company pub in November 2014, Starcut Ciders began bottled cider distribution in August 2015. Experiencing tremendous growth, in just two years Starcut Ciders is now the third largest cider maker in Michigan and a strong regional brand.

Regularly distributed in Michigan, Pennsylvania, Ohio, Indiana, Illinois, Wisconsin, and Colorado, the company has sold approximately 315,000 liters or 2,700 barrels of hard cider in 2016. According to Short’s CEO and Creative Engineer, Joe Short “We are thrilled to have created a locally grown brand that’s connecting with consumers in Michigan and throughout the Midwest. Between artwork by the legendary Don Pendleton and the well balanced and unique ciders crafted by our team, we’ve found a winning combination.”

According to the company’s Head Cider Maker, Tony Hansen, cider fans have much to look forward to in the years to come. “We have a lot of exciting cider projects happening soon including a bottled sparkling cider to be released at our Starcut Ciders Celebration (February 25th, 2017), a new fruit cider, and a handful of experimental ciders. We also plan to increase our number of Erraticus wild cider and barrel aged offerings in the new year.”

In 2017 the company will continue to distribute flagship ciders Octorock (semi-sweet) and Pulsar (semi-dry) and three seasonal varieties; Immortal Jelly, Squishy, and Phuzz. In addition to the ciders distributed by Starcut, the company will continue to bottle their Erraticus Series. Erraticus is a series of rare, small batch, wild ciders fermented with apples sourced from Northern Michigan orchards. Erraticus 5 and Erraticus 6 are currently available for sale at the Short’s Brewing Company pub and Short’s Mart in Bellaire, MI. Erraticus 7, a spruce cider, will be released later this season.

Vander Fest

Vander Fest

vander fest (1)

Starcut Ciders will be making their Vander Fest debut on October 3, in Spring Lake, MI. We will be pouring both Octorock and Squishy and talking all things Starcut with fest goers. Stop by the Starcut Ciders booth to share a Northern Michigan crafted cider. Cheers!

Mid Mitten Cider Fest

Mid Mitten Cider Fest

On Saturday, September 12, we will be at Uncle John’s Cider Mill in St. Johns for the Mid Mitten Cider Fest! We will be pouring Starcut Ciders Octorock, Pulsar, and Squishy! Swing by the Starcut booth for some cider liberation. Bring the whole family to enjoy the corn maze, wagon and train rides, gemstone mining, and the Jumping Pillow. We cannot wait to see you there!

Tap List:

 

The Wait Is Over, Starcut Ciders Bottles Now Available!

The Wait Is Over, Starcut Ciders Bottles Now Available!

The day has finally arrived – Starcut Ciders is now available on Michigan store shelves! Originally introduced at Short’s Brewing Company in Bellaire, MI in the fall of 2014, you’ve been able to enjoy our ciders on tap across the state throughout the summer. Now you can enjoy one straight from the bottle!

This week we will begin the distribution of two flagship varieties; Octorock, a semi-sweet cider and Pulsar, a semi-dry cider. Our first seasonal release, Squishy, a semi-sweet cider made from a late season blend of apples, Balaton, and Montmorency cherries, will also be available on store shelves following the flagship release. Our ciders will be packaged in 12-ounce bottles in six-pack carriers.

The label illustrations for both Starcut Ciders flagships and Squishy were completed by artist and designer, Don Pendleton. Most widely recognized for his portfolio of skateboard graphics and for the album artwork for Pearl Jam’s tenth studio album, Lightning Bolt, Pendleton was approached by Starcut this past winter. According to Short’s Art Director, Jesse Den Herder, “It was important to create a memorable icon for each of these ciders. Don’s work is so unique and was a perfect vehicle to express the personality of each cider.”  

When asked about working with Starcut Ciders, Don explained “It’s exciting to see what is being done with craft cider and to witness this swell of independent companies who are focusing on creativity and injecting their own personal taste and style into the product. Having been a part of skateboarding since the ‘80s and seeing that industry being driven by smaller brands and unique perspectives, it’s very reminiscent of the DIY spirit I grew up with. It’s always great to see people who are passionate about something doing what they love and putting so much into every detail, whether it’s the taste, the quality, or the packaging.”

Starcut Ciders is distributed by Imperial Beverage, who has distributed Short’s beer for over a decade. Find Starcut Ciders on tap and at stores near you using our Starcut Ciders locator.

 

Food Dance 20th Anniversary

Food Dance 20th Anniversary

Our friend’s at Food Dance are celebrating 20 years as part of a growing and vibrant local food community. Food Dance is hosting two give-back events to celebrate and honor the farmers, producers, staff and community that have been essential to their success and growth. Join us in their main parking lot on the corner of Pitcher St. and Water St- from 12-4p we’ll be pouring Starcut Cider’s for you to sample and enjoy.

Tap List:

  • Pulsar
  • Octorock
  • Squishy
Cherry pickin’ for Squishy at King Orchards

Cherry pickin’ for Squishy at King Orchards

Squishy, our first ever seasonal bottle release (a semi-sweet cider made with Michigan cherries) is making its way to stores in the coming weeks alongside our flagship ciders, Pulsar and Octorock. Made with cherries from our own backyard (no seriously, these cherries are grown at King Orchards, just a short bike ride), Squishy will be reppin’ Antrim county flavors state-wide. So it only seems fitting that we talk a little more about the fruit behind the flavors right? Right!

Made with two varieties of tart cherries, Squishy’s signature flavor comes from the use of Montmorency (a traditional cooking cherry, most likely you’ll recognize this cherry from your Great Aunt Sue’s famous cherry pie) and Balaton (a Hungarian cherry that is relatively new to the Northern Michigan cherry scene) cherry juice.

We source the juice for Squishy from King Orchards, a first generation orchard and farm with its roots in Central Lake, MI. Pioneered by Jim and John King and their families, their operation includes u-pick orchards, two farm markets, and commercial fruit and cherry concentrate sales. Jack and Courtney King, members of the next generation of the King Orchards family, took us on a tour of their original M-88 orchard just outside of Central Lake on a busy Saturday at the end of cherry season where we had the opportunity to talk all things fruit and cider.

Outside of cherries, King Orchards also grows apples, apricots, pears, peaches, nectarines, and vegetables in Antrim county. Their location in the northern portion of Michigan’s famed cherry growing region is beautiful (you can see Lake Michigan from portions of their M-88 market), beneficial (the rolling hills, climate, and soil of Antrim county lend themselves to growing cherries and other stone fruit), and at times, trying. In particular the threat of late frosts and the cold and bitter winters of late have tested not only King Orchards, but many throughout the region. But when you walk up the hill at their M-88 orchard past rows of apricot, peach, and seemingly limitless lines of cherry trees and you turn around to breathtaking views of rolling hills and Lake Michigan, you really understand why it is this family chose this path.   

We think King Orchards is pretty cool. And if you’ve had a squishy, you know that they mean business when it comes to growing the juiciest, tastiest cherries. When asked for the secret to their cherry juice concentrate, Jack King answered that simply leaving the fruit to ripen on the branch for as long as possible is the most important aspect. While it might not be much of a “secret,” it really speaks to the care and attention that the King family imparts in all they do. Jack’s sentiments and the goals of King Orchards really echo the commitment we’ve made to crafting a beverage we believe in that showcases the beauty of our home.

So the next time you enjoy a Squishy on tap or in our brand spankin’ new bottles, take pride in knowing that this ruby red, semi-sweet cider is made with only the choicest of cherries from our Antrim county neighbors.

Find Starcut Ciders During Traverse City Cider Week

Find Starcut Ciders During Traverse City Cider Week

We’re thrilled to be participating in the inaugural Traverse City Cider Week taking place at various Traverse City locations August 16th – 23rd, 2015.  In addition to Traverse City bars and restaurants that currently pour our ciders on tap, you’ll be able to find Starcut Ciders at these TC Cider Week events:

Cider and Sausage Salon
Wednesday, August 19th, 2015, 6:00 pm – 9:00 pm
Historic Barns Park (1500 Red Drive, Traverse City, MI), at the newly renovated Cathedral Barn.

7 Monks Cider Tap Feature
Thursday, August 20th, 2015, 5:00 pm
7 Monks Taproom, 128 S Union St. Traverse City, MI
Tap List: