| Join us for an in-store tasting at Jessie’s Party Store in Ostego!
Beer and Cider List: |
Midtown Grooves in Grand Rapids! *Free*
Join us for an awesome FREE community event at the Midtown Green Park in Grand Rapids!
We’ll be pouring the beer and the cider alongside free music (Lady Ace Boogie, Jessie & the Carolina Catfish, The Skinny Limbs), a vintage pop-up market, food trucks, and free activities for all ages!
Beer and Cider list:
| Local’s Light Huma Lupa Licious Starcut: Pulsar Starcut: Squishy Thirst Mutilator N/A Hop Water |
Mac & Cheese Festival, Grand Rapids!
In 2019, Outlier Events partnered with the Michigan Dairy Farmers and the United Dairy Industry of Michigan to host the state’s 1st Mac and Cheese Festival in Kalamazoo, MI. With massive interest growing each year, the event is traveling to new cities and locations for the first time.
Attendees can expect one-of-a-kind mac and cheese samples, craft beers, live music, and fun activities. Each attendee will receive “all-inclusive” style tickets with food samples, beer/cider samples, a souvenir cup, and more. This is an event for all ages.
GET TICKETS HERE.
Beer and Cider List:
In Store Tasting @ Smitty’s Specialty Beverage!
It’s Short’s Month at Smitty’s! All Short’s products are discounted for the month, and you can join us for two in-store tastings, one on Friday the 14th and the other on Friday the 28th from 4-6!
Beer and Cider List:
Local’s Light Lime
Soft Parade Shandy
Nicie
Starcut Ciders: Squishy
Short’s Month @ Smitty’s Specialty Beverage, GR!
Join us for an in-store tasting at Smitty’s Specialty Beverage for Short’s Month! They’ll have all Short’s products on sale all month long, along with two in-store tastings from 4-6 on the 14th and the 28th.
Beer and Cider List:
Locals Lime
Soft Parade Shandy
Nicie
Starcut Ciders: Squishy
Every season is Squishy season
We’ll admit, when we released our first bottles of Starcut Ciders, it was hard to decide which ciders we wanted to share with the world. We knew we wanted something dry and refreshingly simple, so Pulsar made the cut. Then we wanted something for those seeking the sweeter side of cider, so Octorock became our second flagship. Finally, we added Squishy, a semi-sweet Fruit Cider made with Michigan apples and cherries to the mix as a seasonal to highlight the amazing fruit grown right here in Michigan. Squishy season came and went, but once it was gone we couldn’t help by yearn for this delicious cider. Luckily, you all agreed and the demand for Squishy was clear. We’re excited to announce that for 2018 Squishy will be joining our lineup as a year round flagship!
Squishy (6.3% ABV) is a semi-sweet Fruit Cider fermented with Michigan apples, Northern Michigan Balaton and Montmorency tart cherries, and English Cider yeast. Ruby red in color with appealing sweet aromatics, this cider’s initial flavors of dark fruit shift toward a bold tartness that dries the palate between tastes.
Look for six packs of Squishy to begin hitting store shelves throughout our distribution footprint starting this week and enjoy Squishy season, every season.
Find Starcut Ciders near you here.
We Shall Call It Squishy
What is this red, jellyfish adorned cider you ask? In the fall of 2014 we first conjured this freakishly delicious Michigan apple and cherry cider and we decided then, without any hesitation that we shall call it Squishy and it will be ours and it will be our favorite cherry cider! Fermented with only the brightest crimson orbs from our friends at King Orchards, Squishy is now available to you just in time for cherry season.
Squishy (6.3% ABV) is a semi-sweet cider made with Michigan cherries. Ruby red in color with appealing sweet and sugary aromatics, this cider’s initial flavors of dark fruit shift toward a bold tartness that dries the palate between tastes.
As natives of cherry country, we’re proud to bring you the ONLY cherry cider worth sippin’ this summer. With the National Cherry Festival just around the corner (another fantastic reason to pay us a visit in the Northwest corner of the mitten), we’re stoked to say that Squishy is now headed to taps and coolers in Michigan, Pennsylvania, Ohio, Indiana, Illinois, Wisconsin, and Colorado.
Taste the fruit of the season this week with a pint of Squishy!
Starcut Ciders Celebrates Two Years and Gains Title of 3rd Largest Cider Maker in MI
Starcut Ciders, a craft cider brand produced by Short’s Brewing Company, is celebrating two years handcrafting hard ciders this month. Launched at the Short’s Brewing Company pub in November 2014, Starcut Ciders began bottled cider distribution in August 2015. Experiencing tremendous growth, in just two years Starcut Ciders is now the third largest cider maker in Michigan and a strong regional brand.
Regularly distributed in Michigan, Pennsylvania, Ohio, Indiana, Illinois, Wisconsin, and Colorado, the company has sold approximately 315,000 liters or 2,700 barrels of hard cider in 2016. According to Short’s CEO and Creative Engineer, Joe Short “We are thrilled to have created a locally grown brand that’s connecting with consumers in Michigan and throughout the Midwest. Between artwork by the legendary Don Pendleton and the well balanced and unique ciders crafted by our team, we’ve found a winning combination.”
According to the company’s Head Cider Maker, Tony Hansen, cider fans have much to look forward to in the years to come. “We have a lot of exciting cider projects happening soon including a bottled sparkling cider to be released at our Starcut Ciders Celebration (February 25th, 2017), a new fruit cider, and a handful of experimental ciders. We also plan to increase our number of Erraticus wild cider and barrel aged offerings in the new year.”
In 2017 the company will continue to distribute flagship ciders Octorock (semi-sweet) and Pulsar (semi-dry) and three seasonal varieties; Immortal Jelly, Squishy, and Phuzz. In addition to the ciders distributed by Starcut, the company will continue to bottle their Erraticus Series. Erraticus is a series of rare, small batch, wild ciders fermented with apples sourced from Northern Michigan orchards. Erraticus 5 and Erraticus 6 are currently available for sale at the Short’s Brewing Company pub and Short’s Mart in Bellaire, MI. Erraticus 7, a spruce cider, will be released later this season.
Vander Fest
Starcut Ciders will be making their Vander Fest debut on October 3, in Spring Lake, MI. We will be pouring both Octorock and Squishy and talking all things Starcut with fest goers. Stop by the Starcut Ciders booth to share a Northern Michigan crafted cider. Cheers!
The Wait Is Over, Starcut Ciders Bottles Now Available!
The day has finally arrived – Starcut Ciders is now available on Michigan store shelves! Originally introduced at Short’s Brewing Company in Bellaire, MI in the fall of 2014, you’ve been able to enjoy our ciders on tap across the state throughout the summer. Now you can enjoy one straight from the bottle!
This week we will begin the distribution of two flagship varieties; Octorock, a semi-sweet cider and Pulsar, a semi-dry cider. Our first seasonal release, Squishy, a semi-sweet cider made from a late season blend of apples, Balaton, and Montmorency cherries, will also be available on store shelves following the flagship release. Our ciders will be packaged in 12-ounce bottles in six-pack carriers.
The label illustrations for both Starcut Ciders flagships and Squishy were completed by artist and designer, Don Pendleton. Most widely recognized for his portfolio of skateboard graphics and for the album artwork for Pearl Jam’s tenth studio album, Lightning Bolt, Pendleton was approached by Starcut this past winter. According to Short’s Art Director, Jesse Den Herder, “It was important to create a memorable icon for each of these ciders. Don’s work is so unique and was a perfect vehicle to express the personality of each cider.”
When asked about working with Starcut Ciders, Don explained “It’s exciting to see what is being done with craft cider and to witness this swell of independent companies who are focusing on creativity and injecting their own personal taste and style into the product. Having been a part of skateboarding since the ‘80s and seeing that industry being driven by smaller brands and unique perspectives, it’s very reminiscent of the DIY spirit I grew up with. It’s always great to see people who are passionate about something doing what they love and putting so much into every detail, whether it’s the taste, the quality, or the packaging.”
Starcut Ciders is distributed by Imperial Beverage, who has distributed Short’s beer for over a decade. Find Starcut Ciders on tap and at stores near you using our Starcut Ciders locator.